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Wearable, yes, but able…?: it is time for evidence-based marketing claims!

Authors

  • Billy Sperlich Department of Sport Science, Integrative and Experimental Training Science, Julius-Maximilians-Universität Würzburg, Würzburg, Germany PubMed articlesGoogle scholar articles
  • Hans-Christer Holmberg School of Kinesiology, University of British Columbia, Vancouver, British Columbia, Canada Department of Health Sciences, Swedish Winter Sports Research Centre, Mid Sweden University, Östersund, Sweden School of Sport Sciences, UiT Arctic University of Norway, Tromsø, Norway PubMed articlesGoogle scholar articles
  1. Correspondence to Professor Billy Sperlich, Department of Sport Science, Integrative and Experimental Training Science, Julius-Maximilians-Universität Würzburg, Judenbühlweg 11, Würzburg 97082, Germany; billy.sperlich{at}uni-wuerzburg.de
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Citation

Sperlich B, Holmberg H
Wearable, yes, but able…?: it is time for evidence-based marketing claims!

Publication history

  • Accepted November 28, 2016
  • First published December 16, 2016.
Online issue publication 
July 31, 2017

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