Statistics from Altmetric.com
There you are, spending hours, days, months maybe even years on your research. You go ahead and publish it and alas! Those stress-filled seasons turn into a meagre 10 downloads. ‘No one gets how important this is!’ you cry. Let us at the British Journal of Sports Medicine (BJSM), prepare cushions around you and break it to you: it’s not them, it’s you!
You expected a dopamine reward kick, but you have missed out because you’ve only done two-thirds of the work—the research part and the publish part. That last part is communicating your work. Why? Well, for you. It’s part of your personal growth- the more people your work reaches, the better engagement you’ll have1 2 and the better the discourse around your topic will be! We believe it’s your professional duty to get the word out in a way that works for your audience. And it’s not only us. Funding agencies, academic institutions and …
If you wish to reuse any or all of this article please use the link below which will take you to the Copyright Clearance Center’s RightsLink service. You will be able to get a quick price and instant permission to reuse the content in many different ways.