RT Journal Article SR Electronic T1 Evidence-based physiotherapy needs evidence-based marketing JF British Journal of Sports Medicine JO Br J Sports Med FD BMJ Publishing Group Ltd and British Association of Sport and Exercise Medicine SP 528 OP 529 DO 10.1136/bjsports-2018-099749 VO 53 IS 9 A1 Joshua Robert Zadro A1 Mary O’Keeffe A1 Christopher G Maher YR 2019 UL http://bjsm.bmj.com/content/53/9/528.abstract AB