HONcode principles*
| HONcode principle | Descriptor |
|---|---|
| 1. Authoritative | Indicates the qualifications of the authors |
| 2. Complementarity | Information should support, not replace, the doctor-patient relationship |
| 3. Privacy | Respect the privacy and confidentiality of personal data submitted to the site by the visitor |
| 4. Attribution | Cite the source(s) of published information, date and medical and health pages |
| 5. Justifiability | Site must back up claims relating to benefits and performance |
| 6. Transparency | Accessible presentation, accurate email contact |
| 7. Financial disclosure | Identify funding sources |
| 8. Advertising policy | Clearly distinguish advertising from editorial content |
*Reproduced from the HON website.27